A groundbreaking rooting technology

Dümmen Orange is constantly striving to drive innovation that brings improvements for growers around the globe. Basewell™ is the next step into the future of floriculture. The innovative Basewell™ technology utilizes an off-shore propagation process to deliver high quality bare-root cuttings directly to the grower.

Basewell™ bare-root cuttings feature advanced root development and no growing media. This allows to ship Basewell™ products to growers from off-shore production locations, ready to transplant directly into the finish container.


Basewell™ technology delivers multiple benefits for the grower:

  • Simplifies processes: The bare-root cutting form allows the grower to order rooted product directly from the production farm, decreasing order lead time and maximizing flexibility in program planning.
  • Optimizes space: The grower receives a product that is ready to transplant directly into the finish container. Consequently, more production turns can be completed and expensive propagation space can be converted into profit-generating finish production space.
  • Saves labor: Basewell™ technology is available in two configurations, including full strips and individual cells that are compatible with automated sticking methods. The individual cells are also suitable for non-automated production, where workers can quickly transplant the product by hand into the finish container.

Basewell™ technology has been trialed on various annual and perennial crops across North America to evaluate performance against unrooted and rooted cuttings. Results show that Basewell™ bare-root cuttings finish in equal or less time than an equivalent rooted cutting.


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